Harnessing the power of research to learn and generate new insights, enabling the arts community to be strategic, focused and adaptive.

This is how we work

We harness data and evaluative thinking to demonstrate the true impact of the arts sector.

Travel from here to there to discover how Mass Culture builds the data, research, and knowledge infrastructure that strengthens the arts sector’s capacity to understand its impact and showcase its brilliance to the world.

Here

Ripple Effect Map.

Through our DNA Initiative, we empower the arts sector by offering high-level training and access to data, supporting a stronger and more knowledge-driven and arts community.

Evaluative Thinking.

Through our Evaluative Thinking program, we help arts organizations develop effective evaluative practices, deepening continuous learning, reflection, and growth.

Schedule your complimentary consultation HERE.

Art by Harmeet Rehal.

In collaboration with our partners, we offer community-tested, research-backed tools that provide effective methods for measuring the arts' impact on society and the environment.

Gallery of Tools & Templates.

Through our research and evaluation work, we share co-developed tools and templates, including everything from minimum standard fees for research participants to research contracts, our evaluation framework template, and an Intellectual Property worksheet.

Bonus! Artifex: A Sector-Sourced Resource Hub featuring open-source publications on arts and culture.

Through the power of convening, we treat research as a living thing. Every initiative connects individuals throughout the knowledge transformation journey, tapping into our expanding network and its collective intelligence.

There

Getting from here to there is by no means linear. This is just for the purpose of being neat and tidy.

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