Mass Culture is an arts support organization that strives to harness the power of research to learn and generate new insights, enabling the arts community to be strategic, focused and adaptive.
Art by Harmeet Rehal
Mass Culture, in collaboration with its partners in this project, provides three exciting new qualitative arts impact frameworks to the arts sector. These new arts impact measurement tools are gamechangers. The result of two years of research, the frameworks provide innovative, effective ways of measuring the impact of the arts in communities and society. They all use methods rooted in respect for a multitude of ways of researching, knowing, being, and creating lasting, meaningful impact.
Three frameworks were made available to the arts sector in Summer 2023. Each of the resources were shared with an instructional video, available at www.massculture.ca.
Access in Counterpoint developed by Aaron Richmond (McGill University). A framework to measure the impact of making dance accessible to people with blindness and low vision.
Living Climate Impact developed by Emma Bugg (Dalhousie University). This framework provides indicators to measure arts impact in environmental sustainability and climate action.
Spiraling Outwardly For Equity in Public Arts developed by Shanice Bernicky (Carleton University). A framework to disrupt and reflect on arts’ organization approaches to equity, diversity, and inclusion.
The Researchers in Residence: Arts’ Civic Impact initiative will implement on-the-ground research, identify indicators, and collect, analyze and interpret data. It will be guided by an Advisory Committee of the project’s partners, and will be facilitated and documented by Robin Sokoloski at Mass Culture and Mary Elizabeth Luka at University of Toronto Scarborough. When completed, this national research model, including five qualitative impact frameworks, will be shared publicly.
The Researchers in Residence: Arts’ Civic Impact initiative is a collaboration between Mass Culture, the Canada Council for the Arts, the Culture Statistics Working Group (Federal-Provincial-Territorial Culture and Heritage Table), the Ontario Trillium Foundation, and Toronto Arts Foundation.
The initiative will engage researchers from each of the following institutions: McGill University, Emily Carr University’s Aboriginal Gathering Place, University of Winnipeg, Dalhousie University, and Carleton University.
The researchers and their specific arts’ civic impact area of focus are: Sydney Pickering, Indigenous Cultural Knowledge; Emma Bugg, Climate and Sustainability; Aaron Richmond, Health and Wellbeing; Shanice Bernicky, Diversity and Inclusion; Audree Espada and Missy LeBlanc, Diversity and Inclusion.
Supervisor: Connie Watts
University: Aboriginal Gathering Place, Emily Carr
Robin Sokoloski, Co-facilitator, Mass Culture
M. E. Luka, Co-facilitator, University of Toronto Scarborough and Critical Digital Methods Institute
Jamie Gamble, Evaluator
Marke Ambard, Advisor, Canadian Heritage
Clare Daitch, Advisor, Mass Culture
Liz Forsberg, Advisor, Ontario Trillium Foundation
Nicole Frenette, Advisor, Canadian Heritage
Annie Grégoire-Gathier, Advisor, Canadian Heritage
Paula Ledaga, Advisor, Canadian Heritage
Daniela Navia, Advisor, Canada Council for the Arts
Shawn Newman, Advisor, Toronto Arts Foundation
Gabriel Zamfir-Enache, Advisor, Canada Council for the Arts